SO WHAT

A story   A story SO•WHAT begun quite some time ago, when a little girls’ passion for fashion did not vanish in the attic with dolls and their dresses put away in a box. It matured over time. It was and still is inspired by travels, people and experiences. It was a long journey of relentless and joyful search for beauty and style, which went through many trials - not all of them successful. Finally, the day has come.   The one and only man in my life said to me a year ago: “If not now, then when?‘ if it doesn’t work? ’? The adventure of making your dream come true is the journey that really matters. Let’s do it!”. So here we are - let the adventure begin! Let me invite you to my world.

Woman   is well aware of current fashion trends but she is not addicted to them. She wants to look stunning but achieve it effortlessly. She wants to be stylish and chic but not compromise comfort. She loves high heels but sometimes it’s simply a sneaker day. She is self-confident on the outside but a little bit of support by the way she looks boosts her confidence also inside. She is unique and exceptional…so are her clothes. She is positive, strong and active, she likes living to the max. She wants to express herself also by the way she looks.

Exceptional collection is crafted in Poland by the thoroughly selected team of professionals. We use only the best and natural fabrics for our products. Most of our fabrics are found in high quality textile and fashion lovers mekka – Italy, some are brought from selected Polish providers. We do not compromise quality in any dimension to deliver the highest textile craft to woman.